Thursday, January 3, 2019

TOP 10 MOST POPULAR MAKEUP BRAND

WHAT IS MAKEUP?
         -cosmetics such as lipstick or powder applied to the face, used to enhance or alter the appearance.

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TOP 10 MOST POPULAR
                               MAKEUP BRAND:

1. COVERGIRL 
        

Description


CoverGirl is an American cosmetics brand founded in Maryland, United States, by the Noxzema Chemical Company and acquired by Procter & Gamble in 1989 and later acquired by Coty, Inc. in 2016


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2. NARS COSMETICS
        NARS Cosmetics is a French cosmetics and skin care company founded by make-up artist and photographer François Nars in 1994. The cosmetics line began with twelve lipsticks sold at Barneys New York. Since then, NARS has created various multi-use beauty products and now is a subsidiary of Shiseido.


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3. MAC COSMETICS
         MAC Cosmetics, stylized as M·A·C, is a cosmetics manufacturer founded in Toronto, Canada in 1984 by Frank Toskan and Frank Angelo. The company is headquartered in New York City and became part of the Estée Lauder Companies in 1998. MAC is an acronym for Make-up Art Cosmetics


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4. URBAN DECAY
    Urban Decay, an American cosmetics brand headquartered in Newport Beach, California, is a subsidiary of French cosmetics company L'Oréal. Products include lip, eye, and nail colors, as well as other face and body products. They are mostly known for their Naked collection, which includes eight different eye palettes.

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5. ANASTASIA BEVERLY HILLS
      Anastasia Beverly Hills is an American cosmetics brand founded and owned by its billionaire CEO, Anastasia Soare, known for its eyebrow products. In 2018 the company was reported to be worth $3 billion and have $200 million in annual EBITDA.


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6. TOO FACED
        There was a time in the ‘90s when darkness was all the rage and pink had a bad rep. Enter Jerrod Blandino and Jeremy Johnson. Unimpressed and distressed by the too-serious-state of the cosmetics industry, they longed to start a company that brought back unapologetic glamour and femininity. Inspired by a love of Paris, unabashed girliness and the transformative power of cosmetics, they created Too Faced, a boutique brand with big dreams. Today, Too Faced has grown into a leader within the beauty industry, creating innovative cruelty-free cosmetics that women love to wear.With Jeremy as CEO/Action Man and Jerrod as Chief Creative Officer/Dreamer, their rebellious spirit, visionary focus and unexpected humor define the brand to this day.

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7. MAKE UP FOR EVER
       Make Up For Ever is a French cosmetics brand owned by LVMH. It was created in 1984 by make-up artist Dany Sanz. LVMH acquired the brand in 1999 and accelerated its growth.


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8. NYX COSMETICS
       NYX Cosmetics is a cosmetics company that is a subsidiary of L'Oréal. The company was founded in Los Angeles by Toni Ko in 1999. it was named after Nyx, the Greek goddess of the night. By 2014 the company said its products were sold in seventy countries with yearly sales of $93 million.

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9. L'Oréal
      L'Oréal S.A. is a French personal care company headquartered in Clichy, Hauts-de-Seine with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field concentrating on hair colour, skin care, sun protection, make-up, perfume, hair care and men's skincare.

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10. MAYBELLINE
        Maybelline LLC, branded as Maybelline New York, is a major American makeup brand sold worldwide and a subsidiary of French cosmetics company L'Oréal.

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When it comes to makeup, quality makes all the difference. So, if you want yours to look good, last all day, and be gentle on your skin, you must be careful about what products you use. Luckily, the industry has a mainstay of top brands that consistently deliver high-quality, top-notch products to satisfy your beauty needs. Stick to these best makeup brands and you’ll never regret another makeup purchase again.

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